What you are marked on
2 Understand how media producers create products for specific audiences
Addressing audiences: selection of content, eg words, images, sound, sequences, colours, fonts; construction of content, eg narratives, layout, captions, anchorage; codes and conventions, eg linguistic, visual, audio, symbolic, technical; modes of address
Audience feedback: eg focus groups, audience panels, trialing and testing, reviews, complaints
Criteria |
Suggested tasks. |
P2 describe how media producers create products for specific audiences with some appropriate use of subject terminology [IE] |
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M2 explain how media producers create products for specific audiences with reference to detailed illustrative examples and with generally correct use of subject terminology |
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D2 comprehensively explain how media producers create products for audiences with elucidated examples and consistently using subject terminology correctly |
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