PLanning for a TV show

Posted: October 1, 2014 by Alan Hardcastle in CMP 14_16
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Script treatment:

It is a summary of a screenplay, TV show, novel or other story, sometimes in the form of an outline. Can be anything from one to ten pages or even longer in length. Treatments can be used as a tool of development for the writer’s or used as a marketing tool.

A film treatment:

It is a piece of prose, typically the step between scene cards and the first draft of a screenplay for a motion picture, television program, or radio play.

Example of a film treatment:

Suggested Cast

The cast is chosen by picking actors and actresses that suits the character of the film by sticking to a certain criteria.

To pick a suitable actor for the role you would have to think about the information about the character such as, their backstory (if they’re middle-aged, divorced etc.) their name, their physical attributes etc.

Target Audience

In market and advertising, a target audience is a specific group of people within a target market at which a product or the marketing message of a product is aimed at.

These are some types of target audiences that TV shows will think about when making a show; age, gender, behavior, and demographic, geodemographic, psychographic, religion, Consumer behavior – IE how you use technology to watch the shops…

Example: Doctor Who

Doctor who’s is mainly aimed at families at a time when families are together watching TV.

There has been an investigation into ‘is Doctor Who really for children’ the show is intended to entertain, it is show for kids 7+ as there are some scary episodes which some children may find scary.

Budget and Funding

A budget is a way of planning how to spend whilst producing a TV show, and the funding is where the money is coming from. The budget includes things like :

  • cast/crew
  • story rights
  • production costs
  • set costs,
  • Promotion
  • Lighting
  • Cameras
  • Studio Rental
  • post production

For example to make one episode of Doctor Who it would cost the BBC £1 million. As the BBC produces it, it is mainly funded by the TV license, and any money that is made goes back into the next episode and is not for profit. Some of the funding also comes from selling merchandise, which is sold worldwide.


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