Posts Tagged ‘SBA’

SBA 2016: Friday 23rd September

Posted: September 23, 2016 by Alan Hardcastle in CMP 15_17
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Aim – to ensure all planning is complete ready for filming.

Objectives – Complete all Pre-production, complete draft report to company, ensure Technical Crew are prepared.

We have the first 6 companies assigned and the project is moving.

We will start of the session by reviewing progress – it is vital that you are reporting back to the tutors, so we need to get into the habit of doing this as a group.

Within today’s session we need to ensure we have a clear picture of what we are doing for each one – so all planning, including proposed shooting dates, questions, storyboard, shot lists and crew must be complete.

You also need to make sure you can use the equipment – so the crew need to go and shoot a short piece to demonstrate use of Camera, sound & Editing. This will be completed within the session, and will identify any issues you need to sort out before a site visit.


We mark verbs, not nouns

Posted: September 24, 2011 by Alan Hardcastle in CMP 10_12
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What’s the difference between a Noun and a Verb? Go on, look it up in a dictionary.

In general, a Noun is a thing. A ‘the’. An object of quantifiable nature. Stasis. A verb, by contrast, is action; Application of a skill; qualitative; an action; something that has happened. Movement, change.

So when we talk about research, what is it? Verb or noun? Do you have research, or have you done research?

As a noun, I expect a selection of facts. Pages printed. And most students take this to heart, they cut and paste information. they find the website and print it off. Job done. Except it’s not. These actions are not research; googling or looking for facts, pressing print or ctrl+v and ctrl+c is surface action. it is mechanical. there is no cognition involved. You end up with some paper.

Now as a verb, well – that’s different. You find information. You examine it and judge it relevant or irrelevant. You process it to extract the useful portions. You summarise it. You collate it. You understand it. You create something new influenced by it. You add to the sum of human knowledge. You end up with useful information.

It is important how you think and talk about things, as this influences your actions. research as a noun = no grades, research as a verb = distinction. What’s the difference between a Noun and a Verb? A qualification!


A little Blogging advice

Posted: September 21, 2011 by Alan Hardcastle in CMP 10_12
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You are expected to blog reflectively about your production process throughout the project.

Got that?

Thought not. So, a little advice about blogging for you. And I will start by translating the above sentence.

So, first thing first. Remember that a blog is just a web log. It is an online diary where you share experiences with the world. Therefore you need o be aware that it will be read by other people, meaning it should respect other people. These other people being the subjects you write about and your audience.

You have had a bad experience with your group. We are not interested in how much of a S******* or B****** Peter is. We really don’t care. But Peter might, and he can take you to court if you call him those things. As it is in print, it’s called Libel. Don’t do it. By all means describe what he did to annoy you, preferably in graphic detail to spin the yarn and get us on your side, but you don’t need to name them. The log is of your experience. Which leads me to the next thing about respect – respect your audience. They are not morons. Do not treat them as such. Make it interesting. Make it fun. Make it readable. I have to read a lot of them, so for god’s sake make it entertaining!

Onto point 2 – Reflection. Look back on what you did. Explore what you did right, what you did wrong. What you could have done but didn’t. What you really wish you hadn’t done. And why. Also, be thinking how other people may have interpret what you did. How do you think your initial impression went? Did the hot pants and spice girls T-shirt really say “Media Professional”?

So – Production process. Yep – making stuff. The process is start to finish – so, right form the brief being set (and that means looking at films we put up on the Facebook site) up to the point where the live event has been completed, and the highlights edited. The whole process, inception – conception – production –  distribution. Across the whole project.

If it helps, make a little check list. What did you do? How did it go? What could you have done? What would someone else have done? Why did you do it that way? What would you differently in the same situation/ Why? And what will you do differently next time?

Got that?

SBA Team Responsibilities

Posted: September 18, 2011 by Alan Hardcastle in CMP 10_12
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It is important to understand the full nature of what we are doing on this project. You have met the client, watched examples, and now have the first few nomination shortlists. Take a deep breath, and prepare yourself for a busy month. To this end, here are my expectations of what you will need to do as a team and as an individual.

This is a team task, therefore the entire class is expected to behave in a particular way and follow the same set of tasks. It is your responsibility to input into the project. Failure to do so will result in expulsion form the project and failure of the unit. Please use this to guide you through the project and the assignment.

All team members will need to:-

  • Meet all deadlines
  • Stick to the schedule
  • Observe organisational hierarchy (Client, Tutors, Task Team Leaders, Production Team leaders.)
  •  Team leaders will be responsible for making sure their team members are aware of their individual role, and all tasks are being met.
  • Take responsibility for completion of all tasks within their team
  • Be professional at all times.

Team roles and responsibilities will follow in the next few posts.


Finding a story

Posted: September 18, 2011 by Alan Hardcastle in CMP 10_12
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There are a number of important factors in making the films for this project – Speed, accuracy, and story.

We have a deadline. We need to see at least 4 sites to visit in each filming window. Luckily, we have drivers too, so we can get away with 3. But we have 40 businesses to see in 3 weeks. Then we edit. So, speed is essential. More speed, less haste.

We have to make sure we identify everything we need – therefore the important thing to do first is identify everything we need – location, contact number, contact name, what they do, who they are, when they can film, when we can film, what they have been nominated for… and all this has to be accurate. We have already had a slight mix up in contacting a client before we had all the information – so while speed is important, it must be balanced with accuracy.

So, then we have story. This is not history, this is how we are making the film interesting. What is the story we are telling? Every event has a number of different angles we can take on telling it to someone else. Lets take the Rag Day for an example – we can take 3 routes. 

1. Rag day has been an event in the college calendar for 20 years.

2. Rag Day raised over £2000 for charity last year, and this year hopes to raise more.

3. Large numbers of college students end up in hospital every year with alcohol poisoning.

While we assume all 3 are accurate (although I have just made them up as an example), No1 is potentially pretty dull. While 3 is possibly the most interesting story to run with (cue shots of drunken students, students in hospital, concerned parents, teachers and medial staff) it is not necessarily a story we would run with if we were commissioned by the College. 

So, we are left with No2 – the story os about how much we have raised for charity, and how much we expect to raise for charity next year. Cue interviews with Staff members, Students, Charity Workers with shots of students in fancy dress and fact checking about which charities are involved and how much has been raised in the past.

All the information is then organised into a story – Introduction, main information, summing up – as a rough script, which will help to generate the questions and shot list. Then we phone the client and run it past them – that way, they correct it for us and we have an accurate story.


Contacting Clients

Posted: September 16, 2011 by Alan Hardcastle in CMP 10_12
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We are currently in the Research phase – which means we need to find out as much information as possible about teh comapnies we will visit. This should inculde News items, company profiles and entry information from teh SBA’s as sources of information taht you sue to generate the questions, shot lists and script.

Once all this has been done to a high standard, we can contact the client to discuss the film with them. Never phone a client blind! Always phone them with all the information you have, so you can talk them through the visit – and ask what else we can film!